● MIT Tech Review AI 📅 10/03/2026 à 14:47

Géopolitique 👤 Will Douglas Heaven

🏷️ Tags : chine llm deepmind free pm rag rte

Pokémon Go was the world’s first augmented-reality megahit. Released in 2016 by the Google spinout Niantic, the AR twist on the juggernaut Pokémon franchise fast became a global phenomenon. From Chicago to Oslo to Enoshima, players hit the streets in the urgent hope of catching a Jigglypuff or a Squirtle or (with a huge amount of luck) an ultra-rare Galarian Zapdos hovering just out of reach, superimposed on the everyday world. In short, we’re talking about a huge number of people pointing their phones at a huge number of buildings. “Five hundred million people installed that app in 60 days,” says Brian McClendon, CTO at Niantic Spatial, an AI company that Niantic spun out in May last year. According to the video-game firm Scopely, which bought Pokémon Go from Niantic at the same time, the game still drew more than 100 million players in 2024, eight years after it launched. Now Niantic Spatial is using that vast and unparalleled trove of crowdsourced data—images of urban landmarks tagged with super-accurate location markers taken from the phones of hundreds of millions of Pokémon Go players around the world—to build a kind of world model, a buzzy new technology that grounds the smarts of LLMs in real-world environments. The company’s latest product is a model that it says can pinpoint your location on a map to within a few centimeters, based on a handful of snapshots of the buildings or other landmarks in view. The firm wants to use it to help robots navigate with greater precision in places where GPS is unreliable. In the first big test of its technology, Niantic Spatial has just teamed up with Coco Robotics, a startup that deploys last-mile delivery robots in a number of cities across the US and Europe. “Everybody thought that AR was the future, that AR glasses were coming,” says McClendon. “And then robots became the audience.” From Pikachu to pizza delivery Coco Robotics deploys around 1,000 flight-case-size robots—built to carry up to eight extra-large pizzas or four grocery bags—in Los Angeles, Chicago, Jersey City, Miami, and Helsinki. According to CEO Zach Rash, the robots have made more than half a million deliveries to date, covering a few million miles in all weather conditions. But to compete with human couriers, Coco’s robots, which trundle along sidewalks at around five miles per hour, must be as reliable as possible. “The best way we can do our job is by arriving exactly when we told you we were going to arrive,” says Rash. And that means not getting lost. The problem Coco faces is that it cannot rely on GPS, which can be weak in cities because radio signals bounce off buildings and interfere with each other. “We do deliveries in a lot of dense areas with high-rises and underpasses and freeways, and those are the areas where GPS just never really works,” says Rash. “The urban canyon is the worst place in the world for GPS,” says McClendon. “If you look at that blue dot on your phone, you’ll often see it drift 50 meters, which puts you on a different block going a different direction on the wrong side of the street.” That’s where Niantic Spatial comes in. For the last few years, Niantic Spatial has been taking the data collected from players of Pokémon Go and Ingress (Niantic’s previous phone-based AR game, launched in 2013) and building a visual positioning system, technology that tells you where you are based on what you can see. “It turns out that getting Pikachu to realistically run around and getting Coco’s robot to safely and accurately move through the world is actually the same problem,” says John Hanke, CEO of Niantic Spatial. “Visual positioning is not a very new technology,” says Konrad Wenzel at ESRI, a company that develops digital mapping and geospatial analysis software. “But it’s obvious that the more cameras we have out there, the better it becomes.” Niantic Spatial has trained its model on 30 billion images captured in urban environments. In particular, the images are clustered around hot spots—places that served as important locations in Niantic’s games that players were encouraged to visit, such as Pokémon battle arenas. “We had a million-plus locations around the world where we can locate you precisely,” says McClendon. “We know where you’re standing within several centimeters of accuracy and, most importantly, where you’re looking.” The upshot is that for each of those million locations, Niantic Spatial has many thousands of images taken in more or less the same place but from different angles, at different times of day, and in different weather conditions. Each of those images comes with detailed metadata that pinpoints where in space the phone was at the time it captured the image, including which way the phone was facing, which way up it was, whether or not it was moving, how fast and in which direction, and more. The firm has used this data set to train a model to predict exactly where it is by taking into account what it is looking at—even for locations other than th

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